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Online reviews have a massive influence on where people choose to eat. In fact, 94% of U.S. diners base their dining decisions on online reviews , and 88% of Americans trust online reviews as much as personal recommendations . This means a restaurant’s star rating and review count can make or break its ability to attract customers. Diners often check ratings even before viewing the menu or visiting the venue, treating reviews as a proxy for word-of-mouth reputation.